There is absolutely nothing wrong with MacBook Air
Published on 23 Jan 2008 at 4:58 am.
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Filed under apple, macbook.
I think each of us saw MacBook Air and began to come up with things we’d change about it. My list was long. Replaceable battery of course, replaceable RAM, larger hard drive, lower price, smaller bezel, more USB ports, and on and on. But what did I end up with? It wasn’t MacBook Air at all. It was my own version of a Mac subnotebook.
Back to MacBook Air — it’s perfect! It’s exactly what it aims to be. It may not be what I want, but that’s because it’s not targeted at you or me. It’s targeted to people with a very strong sense of style (rightfully or wrongfully so) and way too much money. This is a very succulent market for Apple.
Think Paris Hilton (ugg, I know). Apple’s goal here may very well be to put Macs in the hands of high visible and highly emulated people. What’s that computer Paris is using? A Mac? I think I’ll get one too. Although I think a diamond encrusted iPhone would have worked just as well. OK, maybe not…
